The Internet Marketing educator who has most influenced me is a gentleman named Ken McCarthy, who is well known for his work producing the System Seminars. Back in 2004, I attended my first seminar, where Ken and several other speakers offered up a basic rule that underlies successful commerce on the Internet – namely that "content is king."
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If you involved in search engine optimization, you may already know basic terms such as algorithm and page rank, but do you really know what they mean and how they affect your search results? You may hear them on a daily basis, but it’s important to fully understand them in order to better develop your SEO efforts.
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Content really is king! It is always good to have confirmation of a theory and I do. Search engines like Google look for meaty, relevant content. As part of my bankruptcy law practice, I have published three web sites and a blog. As of this morning, my sites are #1, 3 & 9 for the terms "Atlanta bankruptcy." I think this is the case because all of these sites offer unique, extensive and informative content. Click here to view a screen shot.
Many sites on the Internet exist primarily to generate AdSense income. They provide no real information and exist only to achieve high rankings to generate AdSense revenue.
Google hires some very bright people whose main job is to create algorithms that filter out fluff. Sites that have no real value may achieve high ratings for a while, but inevitably they will fail. Quality will win out.
Need a site optimized – call me at 770-393-4985 or email me using the Contact Form (on the right of this page) and we can discuss.
[tags] search engine optimization, Google algorithm, AdSense sites [/tags]
More on Content Really is King – Three Sites on 1st Page of Google for Competitive Search Phrase
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I need to link my site with the appropriate companies in order to get traffic. How do I go about doing this?
Louise – Dating website for the disabled
Louise, thanks for your question. Here are my thoughts:
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